💡 CASE STUDY - Bug U Not®

Pacitrade’s own brand Bug U Not® is a successful example of how a Korean-manufactured product can be localized, certified, and launched effectively in the United States.

Category

LED light bulb with insect-repelling spectrum

Pacitrade’s Role

• Obtained EPA Establishment Registration, UL/ETL certification, and compliance support

• Created English packaging, branding, and Amazon launch content

• Prepared B2B presentation materials for Home Depot and Trader Joe’s

Origin

Manufactured by MTC Korea Co., Ltd..

Result

• Active sales via Amazon USA and walmart marketplace

• Recognition as the only Made in Korea, repellent-based LED bulb (non-attractant) on the U.S. market

• Expansion into Anti-Bacterial, Farm, and Industrial Pro Series

This project serves as a concrete model demonstrating how Pacitrade can effectively help Korean companies enter and succeed in the U.S. market.

View on Amazon

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